Respositioned an article for social media success, choosing copy, and designing assets.
Social Media
Selected Work
A curated set of social work across formats, developed as part of broader audience, editorial, and growth strategies. My social experience includes: positioning, copywriting, creative, scheduling, and algorithmic discovery. I led social media strategy, creative, and post scheduling for Harvard Magazine from 2021-2023. Now, I participate in a social media committee on how to incorporate best practices.
Designed a pullquote template for several issues of Harvard Magazine.
Infographic on disinformation campaigns
Reel of Harvard during a snowstorm
Reel of a touchdown during a Harvard Football game
Reel that accompanied a feature story for an issue of Harvard Magazine. Participated in asset acquisition, creative, and editing.
Photograph of one of the Harvard University gates
Photograph for fall enrollment at Harvard. Most liked post of the year for the account.
Edited tour poster and managed artists' social channels during an internship at Revelation Music Management, a subset of Red Light Management.
Reel of a drone project at Harvard School of Engineering
Reel for donor outreach and fundraising
Reel for breaking news